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Can Trees grow from Plastic Money?

[Friday 05 October 2007]
ydmt credit card
Can Trees grow from Plastic Money?

DALES, environmental charity Yorkshire Dales Millennium Trust (YDMT) is hoping to raise thousands of pounds via a new debit card scheme.

YDMT is one of many charities offering the public an opportunity to sign up to the new Charity Champions Card launched in September. For every transaction that takes place with the card 20 pence is donated to the charity, helping to raise the funds needed by the Trust to support projects throughout the Yorkshire Dales.

YDMT has been conserving and enhancing the fantastic landscape of the Yorkshire Dales since 1997. Over that time they have helped to plant a number of new native woodlands creating more than 500 hectares of native tree cover.

They have helped restore ancient hay meadows, funded many community projects that have enabled those who live in this wonderful landscape to better contribute to community life, and have introduced hundreds of people from urban schools and community groups to the fantastic landscape.

They have also helped to give young people the training and skills to continue to look after it, but there is always more that needs doing - so the charity is delighted to announce the launch of the new YDMT Charity Champions Card, which gives their supporters a great opportunity to help the Yorkshire Dales each time they use it.

David Sharrod, Director of YDMT said "We are delighted to be involved with such an innovative scheme, every time someone uses the YDMT Charity Champions card they are directly contributing to making a practical difference in the conservation of the Dales".

Charity Champion's CEO, Simon Stimpson said: "We wanted to offer charities a product that had universal benefits and functionality combined with the ability to represent the charities own brand and style, whilst remaining ethically responsible. With consumer debt at its highest levels, the card enables charities to raise money consistently without promoting debt and provides the consumer with a financially responsible tool that lets them support YDMT and remain in control of their finances."

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